Ariana Grande has always had a gift for turning fantasy into reality—and her latest r.e.m. Beauty Dreamglow collection is no exception. The multi-hyphenate star invites us into a world of ethereal luminosity and vintage-inspired glamour with this shimmering new lineup, fronting the campaign with her signature dewy glow, glossy lips, and sculpted updo.
Shot through a dreamy, soft-focus lens, the visuals evoke a celestial daydream, with Grande as the radiant muse. The collection—a harmonious blend of high-impact shine and effortless wearability—promises to transport beauty lovers into a universe where skin glows like moonlight and lips shimmer like stardust.
The Star Products: A Symphony of Light and Color
At the heart of the Dreamglow collection are three standout products designed to illuminate, enhance, and mesmerize:
✨ Dreamglow Highlight Serum
Available in three iridescent shades, this liquid luminizer delivers a lit-from-within radiance that mimics the soft glow of candlelight. Whether dabbed on cheekbones, collarbones, or eyelids, it’s the ultimate multitasking elixir for a dewy, otherworldly finish.
🌙 Eclipse Blush + Lip Stick
A dual-purpose wonder, this creamy formula blends seamlessly onto both lips and cheeks for a fresh, monochromatic flush. The shades range from soft petal pinks to warm terracottas, offering versatility for every skin tone and mood.
💫 Essential Drip Glossy Balm
For those who crave high-shine lips without the stickiness, this balm delivers a glass-like gloss with a hint of translucent color. The result? A juicy, just-bitten pout that lasts.
The Dream Team Behind the Look
To bring Grande’s celestial vision to life, celebrity makeup artist Michael Anthony crafted her signature ethereal glow, pairing it with a subtle cat-eye flick for a touch of vintage allure. Hairstylist Alyx Liu perfected the aesthetic with a sleek yet romantic updo, adorned with delicate tendrils that frame the face—a nod to Old Hollywood glamour with a modern twist.
Why This Collection Stands Out
r.e.m. Beauty has always been about fantasy meeting function, and the Dreamglow collection is no exception. The soft pink and terracotta-infused color palette ensures versatility, while the textures—silky, buildable, and never heavy—make it ideal for both everyday enchantment and full-glam moments.
Grande’s inspiration? “I wanted something that felt like magic,” she shares. “Like you’re wearing the glow of a dream.”
The Verdict: A Must-Have for Luminous Beauty Lovers
Whether you’re a minimalist who loves a subtle sheen or a maximalist who craves bold radiance, the Dreamglow collection offers something for everyone. It’s makeup as an experience—a chance to embrace fantasy, play with light, and feel effortlessly celestial.
Launching soon at rembeauty.com.
Final Thought: Beauty Should Feel Like a Dream
With Grande as our guide, r.e.m. Beauty continues to prove that makeup isn’t just about enhancement—it’s about transformation, storytelling, and a little bit of magic. And if this collection is any indication, the future of beauty is brighter (and shinier) than ever.