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Elsa Hosk Becomes the Face of Sunsolve MD: Where Scandinavian Simplicity Meets California Sun

Supermodel Elsa Hosk is no stranger to the spotlight, but her latest role hits closer to home. The Swedish beauty has been named the global ambassador for Sunsolve MD by TheSolve, starring in a sun-drenched campaign that mirrors her own journey—from growing up under Scandinavia’s pale skies to embracing California’s golden rays.

Shot by acclaimed photographer David Roemer, the campaign effortlessly blends effortless Scandinavian minimalism with West Coast warmth, showcasing Hosk’s radiant complexion against both poolside bliss and clean, studio-lit elegance. With makeup by Leah Darcy and styling by Deborah Afshani, the visuals capture the brand’s ethos: sun care that’s as much about skincare as it is about protection.

A Supermodel’s Sunscreen Struggle

For Hosk, finding the right sunscreen has been a lifelong battle. “I have fair, sensitive skin—the kind that burns easily but also needs serious hydration,” she shares. “I’ve tried so many sunscreens, but they either felt heavy, broke me out, or left a white cast. I never found one that truly worked for me… until Sunsolve MD.”

Now based in sunny California, the former Victoria’s Secret Angel needed a formula that did more than just block UV rays—it had to nourish, brighten, and defend against pollution and free radicals. Sunsolve MD delivers exactly that, with lightweight yet potent formulas designed for even the most finicky skin types.

Skincare Meets Suncare: The Sunsolve MD Difference

Unlike traditional sunscreens that stop at SPF, Sunsolve MD takes a multitasking approach, infusing its formulas with hydrating, antioxidant-rich ingredients that protect while they perfect. Think of it as a daily moisturizer, serum, and sunscreen in one—ideal for anyone who wants defense without the extra steps.

Key highlights of the line include:

  • Weightless textures that absorb instantly, leaving zero residue
  • Blue light and pollution protection for urban environments
  • Skin-brightening complexes to combat dullness
  • Broad-spectrum UVA/UVB defense without the chalky finish

Elsa’s Must-Have Picks

While the entire range is designed for seamless layering under makeup or worn alone, Hosk has her favorites. “I love how the tinted moisturizer with SPF gives me a your-skin-but-better glow,” she says. “And the hydrating serum sunscreen is perfect for days when I want maximum moisture without shine.”

Why This Partnership Makes Perfect Sense

Hosk isn’t just a pretty face for the brand—she’s a real-life testament to its efficacy. As someone who prioritizes clean, high-performance skincare, her endorsement carries weight. Plus, her Scandinavian roots align with Sunsolve MD’s philosophy: simple, effective, and free of unnecessary additives.

“I’ve always believed in less is more,” Hosk says. “Sunsolve MD fits perfectly into that mindset—it’s smart suncare that doesn’t overcomplicate things.”

Final Thoughts: Sun Protection, Elevated

With Elsa Hosk as its ambassador, Sunsolve MD is poised to redefine what we expect from sunscreen. No longer just a beach bag staple, it’s now a non-negotiable step in a modern skincare routine—one that protects, perfects, and performs without compromise.

For those who, like Hosk, have struggled to find a sunscreen that feels as good as it works, this might just be the answer. After all, if it’s good enough for a supermodel’s flawless complexion, it’s definitely worth a try.

Available now at TheSolve.com and select retailers.

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